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Managing Your Digital Curb Appeal

You respond to resident reviews with grace, your social media presence has flair, so your online reputation is solid, right? Maybe not. The evolution of our industry and our increasing reliance on smartphones brings a new set of measures for your reputation. In addition to  creating relevant and useful social media content and managing reviews generated by residents, you also need to be aware of and engaged with reviews generated by your employees and the degree to which your organization supports the community-at-large. As the scope of “reputation” gets broader it may be time for a reputation evaluation. In this session, learn 3 Key Steps to take to ensure your Digital Curb Appeal is Best In Class.

Thu, Jul 26, 2018 1:00 PM - 1:30 PM EDT

Resident Perception is Your Reality

Ask anyone onsite what is most important to their residents, and you'll hear a variety of answers. Ask your residents what's most important, and their answers may blow you away. In this session, learn the 5 things that are most important to your residents, as well as how satisfied they are with those 5. We'll share basic strategies to understand what your residents really want, and how to deliver.

Thu, Aug 9, 2018 1:00 PM - 1:30 PM EDT