Leverage Your Commitment to Corporate Social Responsibility to Drive Reputation and Performance
Performance and being socially responsible are not mutually exclusive. "Corporate Social Responsibility” (CSR, also called the Triple Bottom Line) simply means to focus on the needs of stakeholders who make your success possible: employees, suppliers, residents / clients, and the communities you do business within. Demands for transparency, accountability and increasing a company’s caring footprint, plus the impact it has on long-term performance, led Forbes to state "CSR has surged passed its tipping point…with the majority of stakeholders agreeing that CSR is a ‘must do’.” We help clients uncover opportunities to more effectively address the needs of all stakeholders.
ManagInc is the multifamily industry's first Corporate Social Responsibility consulting service. We believe everyone wins when all stakeholders' needs are priorities; the company's "win" is due to the bottom line implications of reduced employee and resident / client turnover, and an improved reputation. Perceptions about being socially responsible company is critical due to its impact on employment and purchasing decisions, especially for Millennials (the largest segment of the U.S workforce and rental market). For this reason, CSR is the evolution of reputation management: beyond investigating online reviews from current residents / clients and employees, prospective residents / clients and employees now evaluate a company's commitment to having a positive impact on society, and this significantly impact a company's appeal.
ManagInc’s CSR Score service is perfect for companies more comfortable beginning by “dipping their toe in the CSR waters.” CSR Score is a rating and ranking program based on perception studies with all stakeholders, and an overall evaluation of company programs targeted to stakeholders. The service is easy to roll out, affordably priced, and identifies opportunities to improve employee engagement and retention, supplier loyalty, resident /client satisfaction and retention, as well as how to give back in a more meaningful way to the communities the company does business within. In addition, the service provides the ability to promote a company's CSR Score.
The Everyone Can Win® CSR Platform enables companies to formalize, centralize, evaluate, enhance and execute comprehensive resident retention, employee retention and corporate social responsibility programs designed specifically for the multifamily industry. We help identify the pathways that clients can follow to increase stakeholder retention and loyalty, while our Socially Responsible Company Award program delivers the opportunity to enhance the company's reputation; all of this has a clear impact on the bottom line.
Promoting a CSR Score or Socially Responsible Company Award gives clients the ability to proudly show off their “everyone can win” commitment to existing and prospective residents / clients and employees, suppliers, investors, clients, and society. Due to the impact perceptions of a company being socially responsible has on employment and purchasing decisions, our programs help clients leverage their commitment to offering rewarding work environments, delivering exceptional living / customer experiences, and being a responsible member of society.